Senior Digital Marketing Manager

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Catalyst Logic Pvt Ltd
We are seeking an experienced and dynamic Senior Digital Marketing Manager to lead our digital marketing initiatives and drive significant growth. In this pivotal role, you will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across various channels to enhance brand visibility, engage our target audience, and generate high-quality leads. You will manage a small team, analyze performance data, and optimize campaigns to achieve ambitious KPIs. If you are a strategic thinker with a hands-on approach and a passion for all things digital, we encourage you to apply and help us shape our online presence. Skills: Digital Marketing Strategy, Search Engine Optimization (SEO), Search Engine Marketing (SEM) / PPC (Google Ads, Bing Ads), Social Media Marketing (Organic & Paid), Content Marketing & Strategy, Email Marketing & Automation (e.g., HubSpot, Marketo), Marketing Analytics & Reporting (Google Analytics, Tableau), CRM Management (Salesforce, HubSpot CRM), Team Leadership & Mentorship, A/B Testing & Optimization, Budget Management, Copywriting & Editing, Market Research, Project Management Requirements: Bachelor's degree in Marketing, Communications, Business, or a related field; Master's preferred., 7+ years of progressive experience in digital marketing, with at least 3 years in a leadership or senior management role., Demonstrable experience leading successful digital marketing campaigns from conception to execution and analysis., Expert-level proficiency with Google Analytics, Google Ads, and major social media advertising platforms., Proven ability to manage and mentor a team of marketing professionals., Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions., Excellent communication, presentation, and interpersonal skills., Up-to-date with the latest trends and best practices in online marketing and measurement., Experience in a fast-paced, agile environment is a plus.