We are seeking an experienced and dynamic Senior Digital Marketing Manager to lead our digital marketing initiatives. In this pivotal role, you will be responsible for developing, implementing, and managing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and engagement across all digital channels. You will lead a small team, analyze market trends, and optimize campaigns to achieve measurable results and contribute significantly to our growth objectives. This is an exciting opportunity for a strategic thinker with a passion for digital innovation and a proven track record of success. Skills: Digital Marketing Strategy, SEO/SEM (Google Ads, Bing Ads), Paid Social Media Advertising (Facebook, LinkedIn, Instagram), Content Marketing Strategy & Execution, Email Marketing (CRM integration, automation), Marketing Analytics & Reporting (Google Analytics, Tableau), A/B Testing & Optimization, CRM & Marketing Automation Platforms (e.g., HubSpot, Salesforce Marketing Cloud), Budget Management, Team Leadership & Mentorship Requirements: Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred., 7+ years of progressive experience in digital marketing, with at least 3 years in a leadership or senior management role., Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns., Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics) and ad serving tools., Experience in setting up and optimizing Google Adwords campaigns., Strong analytical skills and data-driven thinking., Up-to-date with the latest trends and best practices in online marketing and measurement., Excellent communication, presentation, and interpersonal skills., Proven ability to manage multiple projects simultaneously in a fast-paced environment.