We are seeking a highly motivated and experienced Digital Marketing Manager to lead our online presence and drive growth. In this pivotal role, you will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across various channels to enhance brand awareness, generate leads, and optimize customer acquisition. The ideal candidate will possess a strong analytical mindset, a proven track record of successful campaign management, and the ability to inspire and manage a small team. Skills: SEO/SEM Strategy & Execution, Content Marketing (Strategy, Creation, Distribution), Social Media Marketing (Organic & Paid), Email Marketing & Automation, PPC Campaign Management (Google Ads, Meta Ads), Marketing Analytics & Reporting (Google Analytics, Tableau), CRM Software Proficiency (e.g., HubSpot, Salesforce Marketing Cloud), A/B Testing & Optimization, Copywriting & Editing, Project Management Tools (e.g., Asana, Trello), Budget Management Requirements: Bachelor's degree in Marketing, Business, Communications, or a related field., 5+ years of progressive experience in digital marketing, with at least 2 years in a leadership or managerial role., Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns., Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics) and ad serving tools., Experience in setting up and optimizing PPC campaigns on all major search engines and social platforms., Strong analytical skills and data-driven thinking, with the ability to interpret data into actionable insights., Excellent communication, interpersonal, and presentation skills., Up-to-date with the latest trends and best practices in online marketing and measurement.